Luggage Company Publicity Release

Summer Styles meet Smart Trekker

Summer adventures just got hotter for young socialites, hobbyist and escapade seekers as international brand World Traveler reveals a tasteful mix of bags in its dynamic collection.

Featuring trolleys named after famous popular travel destinations such as Manchester, Birmingham, Liverpool and Genova, World Traveler’s collections pack every modern-day vacation seeker’s bag’s fantasy – light breathable and handy, while smart, sturdy, classy but surprisingly affordable, all the same time.

World Traveler is a trusted brand preferred by a wide array of globe trotters having been in the market for 20 years. Spice up your summer travels with World Traveler’s latest collection and get a free World Traveler packing cube. Available at all World Traveler retail outlets and stores nationwide.

Mall Promo Food ShowDown

A sample news release from two food conglomerates- about their strategic, business partnership. To highlight their alliance, they hold a local cooking demonstration at a mall by two renowned chefs.



The Ultimate Cooking Showdown
Unilever Food solutions in partnership with SM Hypermart injects exciting eastern flavor into the foodservice industry with the Ultimate Asian Cooking Showdown on April 30 at Taste Asia Mall. Ming Tsai of Simply Ming and Iron Chef Fame goes head to head with Executive Chef Joanne Limoanco for a cooking demonstration that reveals authentic secrets of Asian cooking styles.

Press Release by a Seafood Restaurant

A short media news release by a seafood restaurant which focuses on its forte- mussels.

Mussel Festival at Market Café

Partake in a fiercely flavorsome festival as Market Café tosses out buckets and buckets of succulent ocean mussels. Satisfy the seafood-lover in you and choose to enjoy your mussel dish best served on ice, out of the oven, or fresh from the grill. Spice up with these many meaty nuggets of the seas which such tasty sauces as chili, white wine with tarragon, shallots and butter, or olive oil with garlic and cheese. Market café is located at the 5th level of the Hyatt Hotel and Casino.

Press Release Announcement of New Business Director

Press Release on Change of Management heads or bringing in new blood to the core team. 

Talbott Lewis, regional director for Sales instituted changes in their New York office with appointing Yasmin Gertrude into a new position as Managing Head for Corporate Sales overseeing accounts for PAP Institute, Marcommerce and MediaMoguls.

Miss Gertrude will be responsible for leading the management team and building strong relationships across all state wide offices. She will also remain involved in internal initiatives such as business development and training.

In 2001, Yasmin Gertrude was named as top Business Executive by Financial Ignite Magazine and among Forbes most powerful women in Business.

“Appointing Yasmin will strengthen our management line up and will surely drive significant growth this quarter under her helm.”

Press Release for Company’s Change of Name

Sample media release when a company changes its name, direction and branding.

Ardent Premium has now changed its name to The Ardent-Viceroy Worldwide now manned by CEO Victor Royce.

Victor Royce is the son of the late Victorino Royce II, the shipping magnate which pioneered deep sea mining. Ardent Premium was known for its global shipping services and its groundbreaking software investments. The company recently acquired several Tech start ups and has further its venture as capable software firm. The name change to Ardent-Viceroy Worldwide will define the shift that is taking place at the heart of Ardent as it takes on a stronger vision.

Immediate steps to launch the new branding for the company will include the introduction of the new corporate headquarters plus branding and identity. The new brand insignia will be rolled out in 2010 by all Ardent-Viceroy subsidiaries.

Press Release Notice of Retirement and Change of Heads within the Company

When an Executive director retires, a sample press release lets the whole world know.

Please be advised that Executive Director James Searle has retired after a fifteen-year stint as Chairman of the Board for RedHotLabbs LLC. Seasoned marketing executive Randall Fern took over the role in March 2010.

Margaret Dobbs, managing director of RedHotLabbs said that bringing in Fern into the picture is consistent with the vision of the RedGroup, harnessing emerging management talents from within the firm.

Randall Fern is bringing in his valuable regional experience in brand planning and media positioning which he acquired as the Research Division Head of RedTarts, a Tech subsidiary of RedHotLabbs LLC. Incredibly, for 2010, Fern will jumpstart RedHotLabbs with major product launches in Beijing and Shanghai as the company vies to be a top investor in China.

Press Release for a Time Piece from a Watch Company

Mido Baroncelli Power Reserve

Real beauty is a lasting quality.

Since 1918, Mido automatic timepieces have been telling the time with an exclusive, timeless elegance. Today, the new Mido Baroncelli Power Reserve comes with an original complication which adds a further nuance of aesthetic refinement.

The Baroncelli line has been characterised for more than 30 years by the perfect alliance of expertise and unrivalled classic design. The latest Mido Baroncelli Power Reserve portrays the essence of time in its intensity and its continuity. The exclusive style of this automatic model finds expression in an interplay of exquisite lines and curves in perfect resonance with the contours of classic string instruments. Its understated elegance lays bare the full subtlety of the power reserve indicator.

The new Mido Baroncelli Power Reserve is elegant and distinctive. It stands out from previous models through its large diameter, polished steel case, which has a curved side profile matching the rounded ends of the horns.

The expansive silvered dial has a «soleil» satin finish and incorporates a power reserve indicator at six o’clock. This highly useful additional function is assured by means of a hand running over a finely snailed semi-circular section, marked with white numerals to count down the energy remaining from a power reserve of 42 hours.

The applique indexes, triangular and faceted like the hour and minute hands, have similar contours creating an effect of perfect harmony. The date aperture is positioned at 3 o’clock. Featuring an antireflecting sapphire crystal treated on both sides, the model is guaranteed water-resistant up to 50 metres thanks in particular to the famous Aquadura system protecting the winding stem. The movement and its oscillating weight, finely decorated with Geneva stripes, as well as the engraved Mido logo and blued screws, can be admired through the transparent case back.

Mounted on a brown genuine leather strap with folding clasp, the watch exudes a natural classy elegance. (Official Press Release from Mido Press)

Sample Media Release for Sports Event

In celebration of the upcoming 5th Community Athletic Games in Grasse, California, the highly-charged athletic event is now being organized by the Bay Area Volunteers. This year's event is dubbed the “Strength in Numbers” in the spirit of sportmanship and fairplay.

Participants can look forward to rubbing shoulders with Olympic athletes and sport icons in the field of basketball, swimming, track and field and pro-golf. Opening ceremonies and multi-games will be held at the San Marino Stadium at downtown Fairways.

Registration for the 8km Fun Run and Sportsfest are now open. Marathon training clinics will be set up for all participants. Try-outs will be held for those who want to take part in niche competitions in Akido, Dodgeball, Jujitsu and Greco-Roman Wrestling.

At night, festivities will continue at the Ringo Park where an open air carnival will showcase performances by indie rock bands and folk singers. People of all ages and athletic abilities are welcome to celebrate and be part of the historic event by joining the event line-up at the 5th Community Athletic Games.

All proceeds of this event will go to Athletes Who Can, a beneifit organization with support programs for athletes with disabilities.